Took me two days to finish this take-home final in Broadcast News class. Here it is.
1) This answer concerns war coverage. Be sure to label the answers a) and b).
a) Watch a broadcast report (either television or online) of a conflict
in the Middle East. Did you find it too graphic? Explain why and be
specific. Also, make two references in your answer to Arielle Emmett's
article, "Too Graphic?
The irony of this question is that, to answer it
effectively, one is forced to actively seek out gruesome images in order to ask
whether they are “too graphic” in the first place. It may be the case that
Middle Eastern conflicts are a good bet for finding such footage, but there are
no guarantees in an ever-shifting news landscape. The most reliable source I
know of for both detailed analysis of Middle East issues and a marked lack of
squeamishness in depicting human suffering is Al Jazeera. However, though
developments in both Gaza and Syria, as well as land mine removal in South
Sudan, were all among the top stories on the network on Saturday, Dec. 8, on
this particular viewing we were treated to much insight but a dearth of gore.
Success,
if you want to call it that, was achieved in a piece on religious violence in
Rakhine State in Myanmar. (Yes, South Asia is not even close to the Middle East,
but for this question I am forced to go with what is available.) In this story
on the violent breakdown in relations between the local Buddhist and Muslim
communities, several images of mutilated bodies flashed on the screen, followed
immediately by testimonies from tearful, traumatized survivors who lost their
families in the fighting. In this case, I found the graphic nature of the
images, when combined with the interviews, to be appropriate in delivering the
emotional impact of the destruction of human lives for the sake of competing
belief systems as an authoritarian regime continues to benefit from the
divisions between its citizens. Emmett’s article deals with the conflict
between the need to tell the whole truth (quoting photographer Patrick Farrell
on Haiti: “You could write a million times that there are 100,000 dead…but if
you don’t see it for yourself…it just won’t register”) and the need to respect
people’s privacy and dignity (Haitian school principal Payen-Jean Baptiste’s
highly critical response that such images are “humiliating”). In my own
opinion, the use of these devastating images may be necessary to convey the
truth of a story in many cases, but without an accompanying context that
analyzes the issues and explains the causes, effects, and possible solutions to
these dire events, the viewer comes away no wiser: a mere voyeur left shocked,
morbidly entertained, and easily manipulated by propaganda. In this case, Al
Jazeera did provide the necessary context, which I appreciated.
b) In Deborah Lynn Jaramillo's article, "The Spectacle of War," she
writes in-depth of the complicated methods used by news organizations to
cover wars. She poses the question: What purpose does war coverage
serve and how do strategies of representation figure into the larger
aims? Answer this question using her article for reference.
We would all like to think that
the purpose of war coverage is to inform the public and explain the issues, but
in practice, as Jaramillo argues, wartime media all too often operate in thrall
to nationalistic myths and turn harsh realities into stirring romantic
narratives. Jaramillo’s article applies Debord’s concept of “the spectacle” to the
depiction of war on TV, also taking in Henry Giroux, who updates the idea by
acknowledging the role of militarism in what he calls “the spectacle of
terrorism”. War is mediated by ostensibly independent media that are not so
much under the control of the military as motivated by a desire for profit and
a need for access to the people and events they are covering.
After the Vietnam
War, during which the news media often operated in a relatively independent and
occasionally critical fashion, the Pentagon took a more active stance in
preventing the free movement of journalists in war zones. First barring
journalists outright from the Grenada invasion, then creating the “pool system”
during the Panama invasion, the military used both force and co-optation to
change the nature of televised war from hard journalism to flag-waving
hagiography. Techniques from high-concept filmmaking are used to make war
entertaining to viewers, and we root for our “team” (God, country, “the
troops”) as if we are at a football game. The shift in attitude from news as a
required public service to news as profit-generating splashy entertainment, the
growth of media consolidation in recent decades, and a more media-savvy
military industrial complex have created a situation where it is no longer
necessary for governments to use an iron hand to compel the press or TV to do
their bidding when the profit motive will do the job for them. In this
atmosphere, it is easy to understand why so few people questioned the flimsy
motivations for the 2003 invasion of Iraq, and how large percentages of the
American public still remain so poorly informed about issues that are crucial
to their own well-being.
2) Explain what Reese and Shoemaker describe in "Studying Influences on
Media Content," as media reality and social reality. In your opinion,
how close do the media come to representing an objective reality? Give
two examples from local or national news broadcast outlets. Be sure to
note which outlets you used. If a network or local TV newscast, write
down time of day as well.
Reese and Shoemaker use the term “social reality” instead of “objective
reality,” arguing that objectivity is an elusive concept that is nearly
meaningless when it comes to dealing with the perceptions of individuals.
Instead, they compare “media reality” (reality as portrayed by media outlets)
with “social reality” (“our best guess about what is actually going on the
world”, based on data from a diverse and complex mixture of sources) to raise
questions on how events are portrayed. They make a point of distinguishing
between the “qualitative attributes of media content” and quantitative data;
though it may be more difficult to measure how stories are told than to simply
plot out the amount of times a subject is covered on a spreadsheet (a favorite
tactic of conservative media critics who crunch numbers to prove “bias”),
looking at media coverage in this way is highly revealing.
While Fox
News Channel may seem like an easy target, the network is watched religiously
by a large segment of the population and must be held at least partially responsible
for how they see the world. Watching Mike Huckabee’s program at 5 PM on Dec. 8,
it wasn’t hard to see the narrative being presented. Huckabee’s guest was
William Marsh, head of a “small business” called American Bar Products (a
Pennsylvania steel manufacturer…how “small” is his business, really?) who
relayed a sad tale of how his taxes were excessively high and how “the coercive
power of the federal government” was a “moral issue” that was “damaging small
businesses” like his. “America is a unique place”, he went on to say. It is
“the only nation in the history of man” formed on the idea that government should
serve its citizens. Unfortunately, the government of this unique, singular
nation “is no longer for the citizen.” The audience cheered every word and
gazed attentively during the reaction shots. Now, one could grant that it may
be inconvenient for Marsh’s corporation to endure a tax increase and to have to
pay for his employees’ medical insurance, but is it really crippling his
ability to do business? Perhaps he should support his claims by releasing all
of his accounting records to the public so that we might fully understand his
pain. (A quick Google search reveals that Marsh, unsurprisingly, has made a
virtual second career of appearing on various conservative news outlets and Tea
Party events to lament government regulations and taxes and denigrate the
education and intelligence of his own employees.) One watches a segment such as
this and gets an instant dose of a media reality in which we are living in a
nightmarish dystopia where downtrodden CEOs of small businesses can’t catch a
break. The tone is relentless, constantly angry, and strangely sentimental. Viewers
attempting to think clearly and critically about what they’re watching may find
themselves becoming almost physically exhausted while sifting through the
torrent of desperate assertions being fired out from the screen, until the only
choice is to either give in and believe or grab the remote in disgust.
Fox is a
special case of course, a network devoted to adrenalized, passionate
conservative propaganda. But any news outlet has some measure of disconnect
between “media reality” and “social reality”, simply due to the necessities of
storytelling. A journalist must have an angle, and a story must have a point,
but the creation of a narrative can lead to more subtle distortions. Tuning in
ABC World News at 5:30, the top story was a “new NFL tragedy”. A football
player was charged with manslaughter after a drunken car crash that killed one
of his teammates. Certainly, this was an unfortunate event, but what struck me
most was the emphasis that this was “the second NFL player involved in a fatal
incident”, referring to Jovan Belcher’s killing of his girlfriend and
subsequent suicide the week before. One might want to point out that one of
these incidents was an alcohol-related accident and the other was a
murder/suicide that leaves behind an orphaned child; are these somehow
equivalent because football players were involved? Should we question the
network’s respect for the dead when they refer repeatedly to both events as
“tragedies for the NFL”, as if the NFL has suffered more than the late
Kassandra Perkins?
3) Give one example of celebrity news that, in your opinion, is genuine
news and why. In your answer, cite two concepts from Steve Barkin's
article, "Celebrity News." Discussions in class referenced Comedy
Central's "Daily Show" and whether or not it can be used as a news
source. Does it fall under Celebrity News or News/Information and why
or why not?
If there is a recent story that qualifies as both celebrity news and
genuine news, I would say it is the phenomenon of PSY and his runaway hit song
and video “Gangnam Style.” For a South Korean rapper to break through to US
audiences and reach the number one spot on the Billboard charts is
unprecedented, and reflects a change in
our own popular culture, suggesting that Americans might not be so provincial
that we are incapable of enjoying something in another language after all. It
doesn’t hurt that it’s a catchy pop song, the video is irresistible fun and the
lyrics are actually a sharp satirical poke at class differences and upwardly
mobile pretensions in the artist’s hometown. The difference between the surface
impression of a campy bit of high-energy kitsch and the actual intent of the
artist make the story more interesting when you delve deeper, and the new
“scandal” about PSY’s previous guest appearance on a song by a Korean metal
band with extremely inflammatory lyrics about American torture policies raises
questions of its own. (Now that he’s big in America, do Americans expect a
foreign artist to be loyal to the US? Does the fact that PSY recently made a
public apology show what happens when a local star is suddenly thrust into the
role of international diplomat? Does anyone in this country even remember the
incident that sparked the song in which two Korean schoolgirls were killed by
an American military vehicle?) All of this adds up to a case of celebrity that
is itself newsworthy. Writers like Neil Postman, as quoted by Barkin, certainly
have a point when they argue that Americans are as well-entertained as they are
ill-informed; nevertheless, a closer look at the complicated relationship
between citizens and popular culture reveals far more than a simplistic
narrative about “poor brainwashed ignorant sheep” ever will. There is no
question that, as Barkin painstakingly chronicles, the spread of celebrity news
and celebrity journalists is ultimately money-driven, but this doesn’t mean
that popular culture isn’t capable of telling us a lot about ourselves and
others about us.
Regarding
Stewart and The Daily Show, I think
the question sets up a false dichotomy. In my opinion, the show is neither
News/Information nor Celebrity News, but satire that deals with the press and
the political scene in a mock-news format. Jon Stewart is a celebrity, and when
he interviews celebrities on his show he may touch on celebrity news to an
extent, but The Daily Show is no more
“celebrity news” than a sketch comedy show like Saturday Night Live or a talk show like Letterman. Celebrity news shows like Entertainment Tonight may be delivered with irreverence, but they
take the concept of “celebrity” itself very seriously. The Daily Show is a comedy, and therefore another genre altogether.
One may as well ask whether a banana is an apple or an orange.
4) In about 200 words, sum up the important points from the article
"Forgive Me Now, Fire Me Later: Mass Communication Students' Ethics Gap
Concerning School and Journalism." (Need to include methodology.)
The article starts from the
premise that students are more outraged by plagiarism in the media than by plagiarism
in their own coursework. The authors conducted a survey of students at a
Midwestern university for six consecutive semesters that not only tracked
overall student attitudes toward plagiarism, but also tracked possible changes
in attitudes over different points in their education. (e.g. do freshmen feel
differently than seniors?) Students overall were indeed more concerned about
and demanded more severe punishments for journalists inventing sources and
fabricating quotes than for their fellow students doing the same. Students who
worked in student media during their term in school showed increased concern
for and expected punishment for dishonesty in both the academic and
professional arenas. Students with media internships took a harsher stance
against dishonesty in journalism (most noticeably among students whose
internships were specifically in journalism) but only showed a slight increase
in concern for cheating in school. Oddly,
students with no internship experience at all had a higher degree of concern
for academic dishonesty than those with non-journalism-related internships. The
gap between degrees of concern for academic vs. journalistic dishonesty was far
exceeded by the gap between recommended punishments for the two types of
offenses; 60% of all students surveyed felt that a plagiarizing journalist
should be fired, but only 5% felt a plagiarizing student should be expelled.
Students, it appears, are considerably more apt to forgive their peers’
transgressions than those committed by supposed professionals.
5) There are two, unrelated, parts to this answer:
a) In "60 Minutes and the News Magazine," why was the program considered
so revolutionary? What was Don Hewitt's role? How did "60 Minutes"
forge new pathways for news programs? You may also use notes from class
lecture.
The impact of 60 Minutes
was its thorough rethinking of the possibilities of TV news programming, for
better or worse. Veteran producer Don Hewitt created the show after seeing his
own job gradually marginalized by CBS president Fred Friendly and needing a
breakthrough if his career was to continue. What Hewitt did was to conceive a
new format for a documentary series, modeled after the then-popular Life magazine, which combined serious
news, lighter fare, and stunning photography. The new show was to be a “TV
magazine” with three stories per episode and a staff of star reporter/anchors
who played central roles in the stories they delivered. The prevailing
sentiment had been that news was an unglamorous necessity, the vegetables you
had to eat because they were good for you. 60
Minutes upended that paradigm by presenting news stories as entertaining
narratives with drama, structure, conflict, and resolution, and the experiment
paid off, becoming the highest-rated show on TV by 1978 and continuing to this
day.
The
success of 60 Minutes led to
competing newsmagazine shows like 20/20
and Dateline, but it could be argued
that the show’s greatest influence was that it demonstrated that TV news could
be profitable, which has caused networks to expect higher ratings from all of
their news shows and influence their formats accordingly. 24-hour cable news
networks like CNN show a great deal of influence from the show as well. (Would
Ted Turner have even considered investing in such a thing without the precedent
set by 60 Minutes?)
Perhaps
one of the most insidious influences the show had may be the “sting interviews”
that Mike Wallace and others were famous for, in which the producers would
record some unscrupulous character being drawn into a compromising position
before the star reporter made a surprise appearance in a sort of non-comedy
version of Candid Camera. We could
trace a thread from these segments not only to the current pervasive phenomenon
of reality TV (an early example, Cops,
could plausibly be pitched as “Mike Wallace with a badge”), but also to the
likes of right-wing would-be journalist James O’Keefe, whose staged video
hoaxes may seem too absurd to take seriously, but had the very real effect of helping
to destroy the community advocacy organization ACORN and attempting to wreak
similar damage on Planned Parenthood. Again, 60 Minutes has often engaged in some admirable journalism, but the
framing of news as entertaining, well-packaged, streamlined storytelling
invariably creates a “media reality” that does not always match “social
reality”, and has set a precedent for far less responsible actors.
b) What is the meaning of Cultural Chaos in terms of news in a globalized world, according to Brian McNair's study?
The term “cultural chaos” as used by McNair, though never explicitly
defined in this excerpt from his book, seems to refer to the recent climate of
decentralization and diversity of news sources beyond the old Cold War West vs.
East paradigm. He begins with a jaundiced review of standard Marxist cultural
theory critiques, arguing that Western culture was not merely imposed on the
rest of the world but actively sought by people in other countries, and that
resistance to Western influences was merely a mask for elite-run authoritarian
regimes to hide their own repressive policies behind. All of this strikes me as
little more than one glib generalization being countered by another, but as the
article progresses, McNair touches on some interesting points, many of which
have been covered from many angles in this class already. The advent of 24-hour
cable news spearheaded by CNN and followed by BBC News 24 and many others
transformed news into what he refers to as “a flow medium,” unfolding
constantly rather than confined to scheduled one-hour reports. Technical
developments from cable to satellite to the internet have enabled a station to
become a truly global voice, reaching anywhere that viewers are allowed access.
The big development McNair points to is the international success of Al
Jazeera, a breakthrough for non-Anglophone media in the global media market.
McNair points to this as a sign that the world is moving in a direction toward
more diverse voices in journalism and a vibrant, exciting media future fueled
by increased competition for a global market. One caveat to McNair’s optimistic
prognosis is that it may require more faith in the vagaries of international
capitalism, and, while he has a fine time debunking a straw man caricature of
“cultural imperialism,” he may not be considering the full implications of his
one-world vision. If the market alone determines how information is distributed
on a global scale, and the market is a multinational one that cannot be subject
to any oversight or regulation, what prevents one or two powerful corporations
from taking over all available outlets? A more encouraging alternate view is one
of a genuine “cultural chaos” in which a multitude of independent “narrowcasters”
are exposed to small but widely scattered worldwide audiences because they
offer journalistic content that the big conglomerates cannot.
2 comments:
Man. You better get an A.
Yes, I did.
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